Practical materials for e-commerce brands: from store structure and UX to SEO, analytics, PPC, and conversion growth. No fluff — only real insights based on real online stores.
A step-by-step plan: collection structure, product cards, UX elements, basic SEO optimization, analytics setup, and preparation for launching ads.
New materials on development, design, marketing, and SEO for Shopify e-commerce.
A step-by-step plan: collection structure, product cards, UX elements, basic SEO optimization, analytics setup, and preparation for launching ads.
A short guide on categories, filters, tags, and URL structure — core principles that help avoid navigation chaos and prevent traffic loss.
What changed in Google's speed metrics this year and the exact tweaks we ship on Dawn and custom themes to stay in the green.
Google Business Profile, local schema, and city landing pages — what works in Toronto, Vancouver, Montreal, and Calgary right now.